Jack Daniel’s, of Bacardi Brown-Forman Brands, has launched a UK campaign to ‘Find your Taste of Tennessee’ in the on-trade this summer.

Bacardi Brown-Forman Brands (BBFB) has announced that Shervene Shahbazkhani is its UK head of trade advocacy.

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Could bars be no-phone zones?

For about six hours in early October the world was brought to a standstill. However, it wasn’t the outbreak of a global pandemic that spread panic, but the simultaneous crash of Facebook, WhatsApp and Instagram.

Instagram

Facebook