Bacardi appoints new head of commercial
20 August, 2014
Bacardi has announced Derek Hopkins, SVP national sales director, will be leaving the company after a three-year tenure.
Bacardi hires new president of Latin America
06 July, 2012
Bacardi has announced the appointment of Gianpaolo (Paolo) Perego as regional president of Latin America.
Bacardi Martini announces new md for the UK and Ireland
12 June, 2012
Bacardi Martini BV has announced the appointment of Rich Andrews as managing director of the UK & Ireland Business Unit and a member of the European Leadership Team under regional president, Europe, Stefan Bomhard.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
