Portuguese wine

29 October, 2012

Portugal has no shortage of great wines to offer the world, but its challenge lies in communicating the message. Hamish Smith reports

Despite challenging Portuguese economic conditions, Vinho Verde exports are on the increase and will become more competitive in the global market place, according to the Vinho Verde Commission (CVRVV).

CEO of Sogrape Vinhos, Francisco Ferreira, has ventured that the planting of further international varietals could help to attract more consumers to Portuguese wine.

The Vinho Verde Wine Commission (CVRVV), in Portugal, has invested €5m on a three-year global promotion.

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Tess Posthumus

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