Treasury Wine Estates has appointed John Grant as managing director of its Beringer Brand Business Unit.

William Grant has released Glenfiddich’s first-ever vatted ‘vintage reserve’, the 1974 Glenfiddich Vintage Reserve which the company claims was selected by a global panel of 16 experts.

Bacardi has launched True Originals, an online hub for bartenders globally.

Diageo has announced a new global brand director for Guinness. Oliver Loomes has been appointed to the role, following Brian Duffy’s promotion to global category director for beer.

Diageo has appointed Gavin Pike to the role of global brand director for Johnnie Walker. Pike is currently marketing and innovation director, with Diageo’s venture, Brandhouse Beverages, in South Africa.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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