UK: Stowells pushes on-trade

17 July, 2009

UK: Constellation Europe has launched a ‘toolkit’ to help the on-trade build its knowledge of Stowells.

The initiative aims to help licensees boost wine sales.

The Stowells Toolkit comprises a newsletter and calendar to provide help with wine selection plus tips on maximising sales with key dates and ideas for occasions and promotions.  The newsletter also offers information on serving and storing.
Each quarter the newsletter will focus on a different region around the world. The newsletter will also include a section on food and wine pairing.

Call +44 (0) 800 917 5866 for details.

Keywords: wine, stowells




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

La'Mel Clarke

Service isn’t servitude: the skill of hosting

La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.

Instagram

Facebook