Amvyx to distribute Russian Standard vodka in Greece

21 January, 2009
Greek distributor Amvyx is to distribute Russian Standard’s vodka portfolio in Greece. 

Greek distributor Amvyx is to distribute Russian Standard’s vodka portfolio in Greece. 



The agreement includes distribution of Russian Standard Original, Russian Standard Platinum and IMPERIA Vodka.

Amvyx CEO Isidore Revah said: 
“ “We strongly believe that Russian Standard Vodka will change the white spirits market in Greece, and will contribute greatly to the further enhancement of our distribution portfolio.” Chris Lucas, CEO of Russian Standard Vodka, Western Europe said: “We have ambitious plans for the development of Russian Standard Vodka in Greece, and we are certain that, with the collaboration of Amvyx, Russian Standard Vodka will soon become the leading premium vodka brand in the country.”

Earlier this month, Pernod Ricard announced the sale of Serkova, its Greek vodka brand, to Amvyx SA.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

How bars must adapt to post-Covid industry

Nick Strangeway on how bars must addapt to a new and improved hospiality sector as we emerge from lockdown.

Instagram

Facebook