Ricard

27 August, 2008
Page 16 
Brand owner Pernod Ricard

Produced in France

Size 70cl

Price E20.50

A bv 45

Markets Travel retail, exclusive to Aelia, predominately France

Contact shuhui.lim@wbdf.com



Pernod Ricard has introduced a limited -edition bottle for its traditional Ricard brand, exclusively for Aelia travel -retail shops.

The gold bottle is based on the formula: H²O+ Ricard = Or, as in gold in French.

It was created by Parisien design agency Wolkoff & Arnaudin, which is known for working with perfume houses such as Christian Dior and Givenchy. The inspiration was Ricard's essential ingredient: gold-coloured anis star oil . Also, w hen water is added, the amber spirit turns gold.

Comment

David Williams

Securing french wines’ future?

When people make predictions about the next big grape variety, what they’re usually trying to anticipate is the next big switch in consumer taste.

Click for more »

Events

Facebook

Twitter