Attitudes to wine - the safe option

27 August, 2008
Page 27 
Germany 48%

Netherlands 46%

Finland 42%

Switzerland 35%

Sweden 34%

Denmark 32%

Canada 32%

Australia 30%

USA 28%

Norway 28%

Ireland 27%

UK 24%

Attitudes towards wine: % of respondents who chose "I know what I like and I tend to stick to what I know" over other options: "I enjoy trying new and different styles of wine on a regular basis" and "I don't mind what I buy so long as the price is right".

Base: Regular wine drinkers, Total: 13,289, all countries n>1,000 except Ireland and Switzerland n>500

Source: Wine Intelligence Vinitrac Global March/September 2007

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