Available across on and off trade, the innovation will increase ease of serve for on trade customers, and address issues of convenience for shoppers, the company said. Aina Fuller, senior brand manager UK&I at Budweiser, said: “This is so much more than a packaging innovation for Budweiser – never again will consumers have to search high and low for a bottle opener, or battle to…
____________________________________________________________ Tell us a little about the history of drinking and bar culture in Chile. In a country where the residents happily refer to themselves as being at “the end of the world”, one can only imagine their sense of humour and how that passes into drinking habits. Only a couple of decades ago Chile adopted an interest in “dining out”…
Old Forester is ‘America’s first bottled bourbon’, established in 1870. Amanda Almond, managing director for Bacardi Brown-Forman Brands, said: “Mangrove was instrumental in establishing Old Forester in the UK and demonstrating that there is real demand for this super premium bourbon.” Nick Gillett, managing director of Mangrove, added: “As leaders in the North American Whiskey category it makes sense for Bacardi…
The results were released via live social media countdown yesterday, with many of the 50 bars hosting parties with live streams. Reviews of all 50 bars are now available to view from Worlds50BestBars.com/Asia 28 Hongkong Street, which is run by Michael Callahan, Zdenek Kastanek, David Cordoba and head bartender Logan Demmy, took first place after one third of the 154 Asian Academy…
The new variant is the first major innovation for the brand from within Africa for over 10 years. Chris Laidlaw, global marketing manager, Guinness, said: “Modern Africa is filled with an unprecedented energy and creativity – the new generation of drinkers are forging their own paths and identities. A continent that’s alive inside now has a drink to match.” To support the launch Guinness is…
Moments and Le Nez Francais will launch first, with a single super premium wine – sitting above Moments and Le Nez Français – available in limited volumes at a later date. The Moments Range comprises a Grenache Rosé, Syrah and Viognier. The three wines, available for €8.99, have been crafted to bring “conviviality to any moment”. Le Nez Français – the premium-level wine range –…
The supplement includes highlights from the show, top tips and a profile interview with ProWein’s director, Michael Degen. The preview also collates feedback from the show’s 2015 visitors and shines a light on the company’s next big project, ProWein Asia. …
Divestment of the brands would help ease European regulatory concerns over the merger of AB-Inbev and SABMiller. If completed, the acquisition would be Asahi’s largest to date and second only in the Japanese drinks industry to Suntory’s $16bn takeover of Beam in 2014. Commentators have suggested Asahi has turned to international markets to find growth, as its domestic market has been in…
Brand ambassadors. They come into our bars. They spend lots of money. They bring in product in hopes that whatever brand they are pushing gets a prime spot on the cocktail list. Sometimes, they even provide recipes for less accomplished bars. At their best they are inspired and expert, dedicated to the craft first, and to a quality brand second. At worst they are, well,…
A poll of Asia’s top bar experts, Asia’s 50 Best Bars will be published on worlds50bestbars.com and in magazine form, distributed with the April issue of Drinks International magazine. Drinks International has developed and expanded its pool of voters in Asia in order to conduct the poll, with bar professionals from almost 20 Asian countries set to take part. “Asia’s 50 Best Bars is designed…
