Latest News

29 April, 2026

Sazerac invests in Kendall Jenner's 818 tequila

Kendall Jenner’s 818 Tequila brand has received an undisclosed investment from US-based spirits company Sazerac.

Taken from our 2026 Cocktail Report, this latest edition of our bestselling classics list is the result of a poll of award-nominated or award-winning bars from around the world.

Drinks International has launched The Cocktail Report 2026, the fourth standalone edition of the annual cocktail roundup.

New York City and Mexico City have emerged as a duopoly in the North American edition of The World’s 50 Best Bars.

Analysis

Bar News

More News

Diageo North America has opened a new 360,000-square-foot manufacturing and warehousing facility in Montgomery, Alabama. 

Diageo World Class has announced the 2026 global final will no longer take place in Dubai as conflict continues to disrupt the region. 

Mangrove Global has been appointed as UK distributor for tequila brand Arette’s range of tequilas, expanding its portfolio.

US spirits group Sazerac has reportedly offered to purchase Brown-Forman for $15 billion, according to Reuters.

French spirits group Pernod Ricard has reported a return to volume growth in Q3, but with ongoing conflict in the Middle East, has predicted organic net sales to decline by 3-4% for the full year.

Patrón has launched a 100 proof (50% abv) tequila aimed at bartenders in the US.

Indian drinks retailer Maharaja Drinks, has launched a new heritage spirits category in the UK featuring three Feni expressions and a Mahua spirit.

UK-based mixer brand, Franklin & Sons, has appointed Endurance Brands LLC, part of The Sheehan Family Companies as its exclusive master importer for the US.

Juvé & Camps in the Penedès region of Spain has left the Cava DO and joined Corpinnat as part of its strategy towards value growth.

Global volumes of champagne sales reached 266 million bottles in 2025 which indicated a drop of 2% on the previous year.

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Danil Nevsky and Laura Grassulini

Are we missing the real point of on-trade advocacy?

Danil Nevsky and Laura Grassulini discuss the reasons why advocacy is so important when it comes to the bar community

Instagram

Facebook