Heineken takes over Red Stripe in the UK

21 December, 2015

Heineken takes control of Red Stripe in the UK from January 1.

This follows the deal with Diageo worth $780.5m which was concluded back in October.

The Jamaican lager will join Heineiken’s range of beers in the UK, which includes Heineken, Desperados, Tiger, Sol and Birra Moretti.

Customers can order Red Stripe and Dragon Stout from Heineken from December 30, with first deliveries taking place from January 2.

Keywords: beer, heineken, red stripe




Comment

David Williams

From the crystal ball

Few days before writing this article, i came across an old piece by Robert Parker, written in 2004, in which he made 12 bold assertions about how wine would look by 2015.

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