Diageo launches Johnnie Walker Gold Label Reserve Exclusive Travellerís Edition

05 November, 2014
Johnnie Walker Gold Label Reserve Exclusive Travellerís Edition

Diageo Global Travel has launched a limited edition Johnnie Walker Gold Label Reserve Exclusive Travellerís Edition.†

The gold-coloured, metallic coated bottle embossed with a world map will be available for a limited time only from travel retail outlets worldwide where Johnnie Walker Gold Label Reserve is currently stocked.

Peter Fairbrother, marketing director of Diageo Global Travel and Middle East, said: ďWe have created this limited edition bottle design exclusively for our Travel Retail partners in the run up to the key festive gifting moments.

ďJohnnie Walker Gold Label Reserve Exclusive Travellerís Edition serves to highlight our commitment to provide differentiated premium products for the travel retail channel and we are positive that the luxurious world map design captures the imagination of travellers seeking gifts that celebrate journeys,Ē said Fairbrother.

The RRSP for Johnnie Walker Gold Label Reserve Exclusive Travellerís Edition 1 litre is USD68, £48, Ä58 or AUD88.





Comment

Dominic Roskrow

The serious business of bourbon

This is most odd. Iím standing with two American gentlemen in the corner of a very swish steak bar staring at a surreal painting of what weíre being told is a ship exploding as it sails towards a lighthouse. I think.

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