Cognac falls 6.7% in volume and 10.2% in value

12 September, 2014

The Bureau National Interprofessionnel du Cognac (BNIC) has announced shipments of cognac have fallen by 6.7% in volume and 10.2% in value from August 2013 - July 2014.

Total shipments of cognac for this period were 155.5million bottles, equivalent to 435,358 hectolitres of pure alcohol with a total market value of €2bn.

North America continues to post growth - 6% in volume and 3% in value. The US cemented its position as volume leader with a total of 51.4m bottles exported.

The decline in the Far East was reflected by a -20.9% decrease in volume and -19.1% in value. Despite this, 49.2m bottles – close to €1bn in value – was exported.

The European market showed signs of contraction with a -4.7% decline in volume and -11.7% in value. The total number of European exports stood at 41m bottles. Eastern Europe however, posted positive results with an increase of 4.4% in volume.

Shipments to Sub-Saharan Africa posted the most promising results with a 16.9% rise in volume and 20.1% in value – predominantly South Africa and Nigeria.

The VS quality category is on the rise, up 3.1% in volume and 1.8% in value, mainly a result of the enthusiasm for the category in the US.

Results from 2013/14 show an almost even distribution of exports between the main market zones: North America (36.4%); Far East (31.6%) and Europe (26.4%).

For further analysis, please see editor Christian Davis’ cognac feature in November’s edition of Drinks International





Comment

Dominic Roskrow

Ringing the changes

Dom Roskrow tries to make sense of the last twelve months 

Click for more »

Events

Facebook

Twitter