Bacardi appoints new head of commercial

20 August, 2014

Bacardi has announced Derek Hopkins, SVP national sales director, will be leaving the company after a three-year tenure. 

Rich Andrews will step in to run the commercial organisation as vice president commercial for North America, this September.

Andrews has been with Bacardi for more than 10 years in country, regional and global roles and agreed to help with the transition. 





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Dominic Roskrow

Three gins that are a real gas

A few years ago, just after the british government had deregulated the gas industry, I spoke to a marketing director tasked with targeting pubs and clubs.

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