The Pernod Ricard team were in London today (February 18) to flesh on the bones for their half year interim results which were announced last week.
Aimed at the Asian and especially the Chinese market, the three new Dragon armagnacs were launched at Vinexpo Asia-Pacific in Hong Kong recently.
The vintages are: 1988, aged 24 years; a 1976 aged 36 years, and a 1964 aged 48 years are all ‘Dragon’ years, and according to the Chinese zodiac each one vintage selected represents a different dragon: 1988 is the Earth Dragon, 1976 is the Fire Dragon, 1964 is the Wood Dragon.
The Dragon Vintages are limited to the content of one cask per vintage, bottled at cask strength, in 70cl bottles and in 3x50cl packs. Each bottle carries the number of the total lot, and comes in a decorated wooden box made by the same oak Janneau uses to age its armagnacs.
Lots will be allocated to all markets where the Janneau is distributed.
The leading armagnac is owned by the Giovinetti family, not as erroneously reported in the Drinks International in the May issue. The family bought Janneau from the Seagram group along with Martell cognac in 1993. It has been family owned ever since, Fabio Giovinetti being the current managing director. We apologise for any confusion caused.