Pernod offers free bartender training

05 April, 2012

Pernod Ricard USA and Beverage Alcohol Resource are offering free bartender training to the on-trade during May and June.

Since its debut in 2009 BarSmarts Wired has registered more than 5,000 bartenders and mixologists from the US and overseas.

The programme, which is updated twice a year, covers topics including Spirits Knowledge and Tasting, Industry History, Cocktail Knowledge and Technique, Bartending for Career Advancement, and Service and Profit.  

According to Pernod Ricard USA, those who complete the training are eligible for “advanced education, VIP invitations to industry events, networking opportunities and discounts to various 'cocktail weeks' across the country”.

Interested bartenders can register by visiting barsmarts.com and entering the promotion code ‘Spring2012’.





Comment

Christian Davis

Drinking Danishly

So, Danish brewer is spending £15m on revitalising its flagship Carlsberg Export brand (see news story) and at the core of activity is emphasising the company’s Danish origins.

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