Romania searches for hero wines

10 March, 2010

Members of Romanian Winegrowers are to undergo a benchmarking initiative, designed to identify a ‘Hero Selection’ of wines.

Entries have been invited from all member companies, across a range of price points and categories.  The selection will be made by a panel of judges including Masters of Wine and industry specialists.

The Hero Selection is the first initiative in the ‘Taste a New Romania’ campaign, designed to redress trade opinion of Romanian wines. The Hero Selection will be unveiled on the Romanian Winegrowers stand at the London International Wine Fair (LIWF).

Paul Evans, UK spokesperson for Romanian Winegrowers said: ”It is critical that the trade starts to taste Romanian wine again.  There has been such huge investment and staggering increases in quality over the last few years that there is finally a story to tell.  The Hero Selection will provide a starting point, a chance to start exploring the potential of this country.”

For more details and to be the first to see the results of the Hero Selection visit www.romanian-winegrowers.com

The Romanian Winegrowers is an independent body made up of a group of wine producers throughout Romania.





Comment

David Williams

None of the fun of the fair

What is the point of a wine trade fair? it’s a question that can take on an almost existential quality when, let’s say, you’re wrestling with the 3am demons in a hotel room with wafer-thin windows overlooking a roaring périphérique in the light-industrial banlieues of a Fench city.

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