This is a category that has seen little change since we began polling it in 2018, and the leader continues to look indomitable.

Spanning a wide spectrum of flavours, bitters is well placed to attract new consumers with variations on existing brands.

Italian bitters are enjoying something of a golden era as consumers’ tastes evolve.

Cocktail Bitters are evocative of the Golden Age of cocktails – of brown and stirred-down drinks, braces, waistcoats and fine moustaches which went on to make an implausible comeback in the early 21st century.

The four top performing bitters brands in The Millionaires’ Club 2016 all had an increase in sales in 2015, Drinks International can report. 

Bitter tastes victory

06 May, 2015

Bitter flavours are finding favour with consumers across food and drink – and this can only benefit cocktails. Holly Motion reports

Gruppo Campari has announced the completion of its acquisition of Canadian distiller, Forty Creek.

Herbal Hotspot

28 October, 2013

Recruiting new consumers is the main challenge facing bitters, but the cocktail is there to help. Patience Gould reports

Trinidadian Daniyel Jones has won the Angostura Global Cocktail Challenge.

Bitters

08 January, 2013

Bitters are making a huge comeback worldwide as innovative brands and classic cocktails push them into the limelight. Patience Gould reviews the category

Sri Lankan spirit Ceylon Arrack has appointed Mangrove as its exclusive UK importer.

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La'Mel Clarke

Service isn’t servitude: the skill of hosting

La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.

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