Pernod Ricard sells Tia Maria for €125m

27 July, 2009

Pernod Ricard has announced the disposal of Tia Maria coffee liqueur to Illva Saronno for € 125 million.

The sale of Tia Maria together with other disposals completed since the acquisition of Vin & Sprit in July 2008 enables Pernod Ricard to continue its debt reduction programme. The company has achieved disposals totalling in excess of € 700 million. 

As part of the transaction: 

- Chivas Brothers Limited has been appointed to produce Tia Maria for Illva Saronno, 

- arrangements have been made for short term transitional distribution services to be provided by Pernod Ricard affiliates 

- some longer term distribution agreements will be entered into in certain markets

- Pernod Ricard Argentina has been appointed to produce and distribute the brand in Argentina.  

Pernod Ricard was advised in this transaction by Deutsche Bank, Rabobank, and by Macfarlanes solicitors.  

I.L.L.V.A. Saronno Holdings is wholly owned by the Reina family.

The Group manufactures and markets Disaronno Originale in more than 150 countries. Other brands marketed by the group include Rabarbaro Zucca, Amaro 18, Artic Vodka (in the spirits sector) and Vini Corvo, Cantine Florio, Duca di Salaparuta (in the wine sector). 

 





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Christian Davis

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