Pernod Ricard has announced that Martin Riley, currently marketing director of Chivas Brothers, will join the Holding in Paris as chief marketing officer, Pernod Ricard.
Riley will replace Jean-Paul Richard who is retiring after 35 years at Pernod. Riley will report to Thierry Billot, Pernod Ricard deputy managing director in charge of brands.
Eric Benoist, currently marketing director Martell Mumm Perrier-Jouët will take Riley’s place as Chivas Brothers marketing director.
Benoist will report to Christian Porta, chairman & chief executive officer of Chivas Brothers, and will be a member of the management committee.
Anne-Claire Rodary, currently senior marketing category director at Pernod Ricard will replace Eric Benoist as marketing director Martell Mumm Perrier-Jouët. Anne-Claire will report to Lionel Breton, chairman & chief executive officer of Martell Mumm Perrier-Jouët and will be a member of the management committee.
The moves will take effect from the 1st February 2009