The Italian premium coffee company Illy has gone into the wine business. The company has purchased 90 hectares of land near Siena, where Brunello di Montalcino is produced.
Illy paid €16.5 million to the Mastrojanni brothers who began winemaking in 1975.
Twenty-four hectares of the land have been planted with vines including 14.5 hectares of Brunello grapes.
Annual sales total around €1 million from 80,000 bottles which include 50,000 of Brunello.