Biodynamic needs understanding

27 August, 2008
Page 11 
US producers of biodynamic wines need to get beyond the "voodoo stuff" and educate the public, speakers told a seminar on biodynamic wines in San Francisco.

The message was that there should be fewer stories about pruning grape vines by the sign of the moon and more stories about the wines.

Mike Benziger, of Benziger Winery in Sonoma County, said there is a "very strong message'' to deliver about biodynamic wines if producers keep quality high and "let the wines do the talking ".

Benziger and producers such as Randall Grahm, owner of Bonny Doon Vineyards, were grappling with how to market biodynamic wines to a public clueless about what it is all about .

Grahm raised the bar on the discussion when he asserted the need for a new conversation about wine. "We need to get beyond talking about 'points' and talk about wine as a total experience," he said. And isn't that what biodynamics is all about?

224


Comment

Joe Bates

Glimpsing the future at Gatwick

London Gatwick may not be the most exotic travel retail location for a brit such as myself.

Click for more »

Events

Facebook

Twitter