US vodka to play Trump card in Russia

27 August, 2008
Page 7 
The vodka named after US entrepreneur Donald Trump is being launched in Russia.

Brand owner Drinks Americas has signed a deal for a minimum annual order of 50,000 cases of Trump super-premium vodka with Russian distributor Recolte.

The first 10,000 cases, worth US$1.5 million, will begin shipping in January.

Recolte is owned by Alexander Timofeev, a former director general of Kristall, one of Russia's largest distillers.

Comment

Christian Davis

Drinking Danishly

So, Danish brewer is spending £15m on revitalising its flagship Carlsberg Export brand (see news story) and at the core of activity is emphasising the company’s Danish origins.

Click for more »

Events

Facebook

Twitter